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Press release
13.2.2025
Real estate industry

Expert check of election manifestos: Climate targets in the building sector

  • Election manifesto analysis with a focus on decarbonization of the real estate sector
  • Climate-tech company Purpose Green evaluates strategies for emission reductions and energy efficiency improvements in terms of effectiveness and feasibility
  • Clear efficiency standards, a digital approval reform and targeted investments are urgently needed to achieve climate goals
Photo: Purpose Green / Midjourney (free for editorial use)



Berlin, February 13, 2025
– The building sector accounts for more than 30% of CO₂ emissions in Germany. The outcome of the upcoming federal election will determine important measures for decarbonization and sustainable development in the real estate industry. Purpose Green ( purpose-green.com ), one of Germany's leading climate tech companies, has analyzed the election manifestos of the major parties. ESG expert Daniel Schreiner evaluates the approaches in terms of effectiveness and feasibility.

Three key areas of action for climate protection in the building sector

  1. Sustainable housing: While some parties (Greens, SPD, Left Party) favor mandatory efficiency standards, subsidies for climate-friendly heating systems, and refurbishment incentives, the CDU/CSU and FDP favor tax incentives and less bureaucracy. The AfD and BSW largely reject government intervention and rely on voluntary measures.

  2. Digitalization in the real estate sector: Most of the parties surveyed (Greens, SPD, CDU/CSU, FDP) support digital building permit applications and smart technologies to accelerate approval processes. The Left Party calls for additional government support for smaller businesses, while the AfD and BSW favor market-based solutions.

  3. Climate protection and livable cities: The Greens and SPD prioritize a rapid phase-out of fossil fuels and the protection of natural CO₂ storage. The CDU/CSU and FDP are committed to technological innovations and emissions trading. The Left Party calls for far-reaching measures, including free public transport and strong support for renewable energies. The AfD and BSW reject binding climate targets.

It requires clear guidelines, speed and determination

Daniel Schreiner, real estate expert and ESG lead at Purpose Green, says: "Without clear and economically viable refurbishment measures, the building sector, with its immense CO₂ emissions, remains a challenge. Successful strategies are based on:

  • Binding but affordable efficiency standards with realistic implementation deadlines.
  • Individual consideration tailored to the building’s needs.
  • Reducing bureaucracy to accelerate restructuring processes.

Furthermore, digitalization is essential: Without standardized, digital approval processes and automation, progress will not occur. Efficient digitalization at the interfaces between authorities and the real estate industry can significantly increase the refurbishment rate in Germany."

Further details on the analysis can be found in the blog article (link)
 

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Optimization potential

Low

According to the brief analysis of the building, the building appears to be in good to very good condition in terms of energy. According to the demand calculation carried out, the building has "low" optimization potential. Testing more energy-efficient operation of the building can be a good measure for maintaining energy efficiency. Optimized operation can lead to lower heating costs for tenants and CO₂ costs for the landlord. Individual CAPEX measures can also secure the current condition of the building in the long term.

Following the brief analysis of the building, we recommend that you review and implement targeted energy measures. According to the requirements calculation, the building has "medium" optimization potential, which speaks for further energy optimization. A full ESG report, including iSFP / DIN V 18599, is advisable for an exact determination. This detailed report is prepared after an on-site inspection by our energy efficiency experts and building technicians. As a result, sensible energy CAPEX measures as well as the associated costs and possible subsidies can be determined, identified and implemented with Purpose Green.

Following the brief analysis of the building, we recommend that you promptly review and implement energy efficiency measures. According to the demand calculation carried out, the building has "high" optimization potential, which indicates an acute need for action. We therefore recommend a full ESG report including iSFP DIN V 18599. This detailed report is prepared after an on-site inspection by our energy efficiency experts and building technicians. As a result, sensible energy CAPEX measures as well as the associated costs and possible subsidies can be determined, identified and implemented with Purpose Green.

Optimization potential

Low

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Purpose Green is one of the leading German climate tech companies based in Berlin, transforming the building sector with comprehensive end-to-end solutions for energy-efficient refurbishment and ESG-led asset management. Purpose Green is the only company in Germany to offer a holistic, modular, combinable approach for the real estate sector: its own Green+ portal links intelligent software solutions with specialist ESG and energy consulting as well as operational construction management.

Real estate owners, managers and institutional funds thus receive tailored support in the transformation of apartment buildings, residential and commercial buildings as well as office buildings - both at individual property and portfolio level. In this way, Purpose Green enables individual sustainability goals to be achieved efficiently, CO₂ emissions to be significantly reduced and properties to be future-proofed in terms of value retention and sustainable value appreciation.

Purpose Green was founded in 2023 by Okitonga Memba and the brothers Lucas and Lennart Christel. Backed by leading early-stage investors such as Speedinvest, Atlantic Labs and Fifth Wall, Purpose Green is driving sustainable change to decarbonize the real estate sector.

Press contact

Sebastian Hesse

PR & Communications Manager

presse@purpose-green.com